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IVECO is an acronym for Industrial Vehicle Corporation, it is an Italian industrial vehicle manufacturing company based in Turin, Italy and completely controlled by CNH Industrial Group. The company has production sites in Brazil, Argentina, Australia, Europe, Russia, Africa and China. It builds and designs quarry/construction sites vehicle, special application vehicles such as a fire truck, all kinds of commercial vehicles, vehicles for off road mission for the military and civil defence, city and intercity buses and more.
A merger of a French, German and Italian brand gave birth to the name IVECO in 1975. The company has about 5,000 points of sales and services in more than 160 countries, with a worldwide outout of 150,000 commercial vehicles and a turnover of €10 billion.
On January 1st 1975, Iveco was incorporated with the merger of five different brands: Unic (France), Magirus-Deutz (Germany), Fiat Veicoli Industriali (with headquarters in Turin), Lancia Veicoli Speciali (Italy) and Officine Meccaniche (Brescia, Italy).
Upon incorporation and merger, the newly founded company began streamlining its sales network, product range and manufacturing plants, while staying true to the original brands. 1975 to 1979 witnessed an inclusion of 200 basic models and 600 versions from 2.7 tons of gross vehicle weight for a light vehicle to more than 40 tons for heavy vehicles, buses and engines all into the Iveco product range. The Iveco Zeta, a light to medium weight truck was introduced in 1977 to replace the twenty year old OM Lupetto. The company also launched the Daily, the first product in the range of Iveco branded light vehicles in 1978. The integration of Fiat OM range with Magirus and Unic lineup was finalized by 1980, there after the company moved to work on increasing engine development and productivity.
The first turbo diesel engine was built by Iveco in 1980; it was designed for heavy industrial vehicles. The company’s strategy during the 1980’s was majorly geared towards brand promotion and this in turn led to the sponsorship of major sporting events, such as;
- 1980: Olympic Games, Moscow
- 1982: the Davis Cup
- 1983: Jacques Cousteau expedition in the Amazon basin
The company also sponsored the Raid Pigafetta during which the Iveco-Fiat 75 PC 4×4 was first to make a full circle of the globe, as well as multiple championship boxing matches. Two new divisions were also formed during this period: fire fighting vehicles and bus diesel engines.
Iveco launched the Turbostar in 1984 which became a best seller in Italy selling 50,000 in seven years. In 1985 Iveco made the first light diesel engine with direct injection. In 1989, the first diesel engine with exhaust gas recirculation was produced to reduce polluting emissions common with commercial vehicles, the Daily produced this same year was fitted with the engine.
The Iveco group purchased 60% of ENASA, a Spanish industrial company in 1990, and acquired Seddon Atkinson in 1991 and brought its long heritage of special vehicles for the construction and refuse collection industries. Also in 1991, the first TurboDaily assembly line was inaugurated at the Nanjing Motor Corporation in China. In 1992 and 1993, the EuroCargo and the EuroTech were named “Truck of the Year” making it the first time the award was presented to the same manufacturer two years in a row.
Iveco bought out Irisbus completely in 2003 which was originally part of a joint ownership with Renault. 2004 witnessed the birth of Iveco Motors which became an umbrella for the production of engines, and the following year it was incorporated into the newly founded Fiat Powertrain Technologies. An agreement was reached at the end of 2004 between Iveco and SAIC (Shanghai Automotive Industry Corporation).
Iveco was a sponsor of the 2006 winter Olympics in Turin and it supplied 1,200 Iveco Irisbus buses. The company became a sponsor of the New Zealand rugby team, All Blacks. The brand in 2009 became the supplier of trucks and commercial vehicles for the Moto GP together with the historical sponsorship to the Ferrari Racing Team, for which it supplies the vehicles that transport the single-seaters at all the Formula 1 World Championship races.
An incorporation CNH, Iveco and FPT industrial gave birth to Fiat Industrial on January 1 2011 and the Fiat industrial village was commissioned in September 2011 in Turin. It is a multipurpose centre belonging to Fiat Industrial and created for the sales, assistance and product presentation for the Iveco, New Holland and FPT Industrial brands.
- Iveco Daily
- Iveco EuroCargo
- Iveco Trakker
- Iveco Stralis
- Iveco Stralis X-Way
- Iveco PowerStar
- Iveco Strator
- Iveco Tector
- Iveco Acco n>
- Iveco 682
- Iveco Urbanway
- Iveco Crealis
- Iveco Crossway
- Iveco Evadys
- Iveco Magelys
- Iveco Daily Bus
- Brescia (Lombardy, Italy)
- Suzzara (Lombardy, Italy)
- Madrid (Spain)
- Valladolid (Spain)
- Ulm (Baden-Württemberg, Germany)
- Bolzano (Trentino-Alto Adige, Italy)
- Vittorio Veneto (Veneto, Italy)
- Piacenza (Emilia-Romagna, Italy)
- Iveco-AMT (Iveco-Automobile/Miass/Torino, Miass, Chelyabinsk Oblast, Russia)
- Sete Lagoas (Minas Gerais, Brazil)
- Córdoba (Argentina)
- Dandenong, Victoria (Australia)
- Gwangsanan> ;District, Gwangju (South Korea)
- Naveco, (Nanjing, China)
- SAIC-Iveco Hongyan, (Chongqing, China)
- Foggia (Apulia, southern Italy)
- Turin (Piedmont, northern Italy)
- Pregnana Milanese (Lombardy, Italy)
Light to Medium
- S-series (1978), “Daily”
- Z-series (1976), “Zeta”
- Iveco–Magirus MK (1975)
- Ford Cargo
- EuroCargo (1991)
- P/T/TA (1970)
- N-series (1976)
- TurboStar/TurboTech (1984)
- EuroStar/Tech/Trakker (1993)
- PowerStar (1999)
- Stralis ;(2002) an>
- Trakker (2004)
Irisbus was relaunched on May 24 2013 as Iveco Bus. It was a brand that specialised in passenger transport vehicles spanning from minibuses to buses for city and intercity transportation and tour buses.
This brand is dedicated to off road vehicles for construction and mining industry, founded in 1946 but became a part of Iveco in 1986.
This is the financial division of the company that provides financing for customers to purchase Iveco products.
This brand is dedicated to fire fighting vehicles and their fittings, originally founded in 1886 as Magirus Kommanditist by Conrad Dietrich Magirus a fire chief in Ulm, Germany. He also invented the ladders for fire fighting vehicles.